Max Neuhaus

2011
Simpson, Kim. Early ‘70s Radio: The American Format Revolution. New York: Continuum Publishing, 2011.

In his 2011 book "Early ‘70s Radio: The American Format Revolution," Kim Simpson explores the radical shift in the American radio landscape from 1970 to 1975, focusing on how rigid formatting replaced the "freeform" experimentation of the 1960s. 
While the book primarily details the rise of industrial formats like Top 40, Adult Contemporary, and Urban Contemporary, Max Neuhaus is featured as a counter-narrative to this commercialization—representing the experimental and participatory potential of the medium that was largely marginalized by the format revolution.